BBA is a 3-year full time degree programme that provides fundamental education in business and management principles. The course allows students to specialize in one of the specialization areas, such as marketing, finance, human resources, operations and information systems management.
It offers practical management training that can prepare students to work successfully both in large or small organizations. It educates students to be effective and socially responsible managers. Students inculcate skills that are required for the continuously all-out progress of the organization they work and identify new opportunities for their growth. The learning goals focus on communication, critical thinking, business knowledge, career goals and entrepreneurial skills.
BBA is the basic platform which prepares students to set into a good MBA programme. This Bachelor in Business Administration lays the bases of management education. This course is important as it comprises both elements of commerce and Business Administration.